Marketing Posts

Behind The Scenes - Other Services

What Else Does Gusto Do? Well, We’re glad you asked…

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Success Story - RootX

Success comes in all shapes and sizes.  Check out what RootX had to say about their recent project with Gusto…

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Video of The Month - October 2018

And the winner is…
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The Gusto Process - Don't Settle

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You pay for what you get and anyone who settles for second best is truly content with mediocrity.

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The Pulse - Video Is Dominating

Video continues to get better while other marketing tools struggle to battle the dwindling human attention span.

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Success Story - Provident Funding

Success comes in different shapes & sizes.  Sometimes it’s a measureable result and other times it’s exceeding a clients expectations and just pure satisfaction of a job well done.

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Video of The Month - July 2018

And the winner is…
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Behind The Scenes - The Narrator Difference

Casting a professional narrator is one of the most important parts of your video production. And at Gusto, we don’t just toss a bunch names in a hat and draw one at random.

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Success Story - Cornerstone Community Financial

After producing 3 videos for CCF, I think we’ll have a friend (and client) for life.  Here’s what they had to say…

“The Gusto experience is effortless, which is why I love working with you guys. Even when I forget to send stuff, I am kindly reminded but never badgered. Everything is fast but great quality. Amanda, Micah and Johnathon were great to work with. They listened to the ideas I had and turned them into more than I ever expected. We get compliments all the time on our videos.”

Julianna Blankenship
Senior Marketing Specialist
Cornerstone Community Financial

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The Pulse - Explainer Video Explosion

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Video of The Month - March 2018

And the winner is…
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The Shopping Guide to Explainer Videos

An extremely transparent view of an industry leader’s competitive research that provides the viewer with an easy path to finding the best explainer video solution for their needs.

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Social Media Videos - Length Matters

As video demand grows the social networks are shifting their focus and making it easier to post videos on their platforms.  We’ve had many people ask us a variety of questions around this subject and took it upon ourselves to collect the information and put it in one place….

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The Pulse - Video Marketing...Trending UP

More stats to prove the value of using videos in your marketing efforts for 2018 and beyond…

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Video of The Month - January 2018

And the winner is…
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Behind The Scenes - Don't Do-It-Yourself Videos

You’re on the right track by exploring the idea of using videos for your marketing as video it’s forecasted to claim 80% of all internet traffic by 2019.  However, DO NOT try this at home…

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Success Story - Frame My TV

“Working with Gusto has been an incredible experience as they guided us every step of the way to take our vision from concept to completion. I was extremely impressed at how well they have the entire process making it as simple as possible and working to keep everything on schedule even as we made refinements. It’s very rare that I recommend a vendor to someone else, but I gladly recommend them. 

I was truly impressed at the level of both the level of organization and simplicity in the process.”

Kevin Hancock
Frame My TV

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Holiday Wish List

All I wanted for Christmas was for my business to be successful in 2018 and not have to worry where I’m going to find my next customer.  Is that too much to ask?

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Video of The Month - December 2017

And the winner is…
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Video of The Month - November 2017

And the Winner is…
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Video of The Month - October 2017

And the winner is…
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THE PULSE - Video Marketing

Why is it so important to use Marketing Videos?  The stats don’t lie…

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Behind The Scenes - Secret Sauce

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There are literally THOUSANDS of talented individuals, agencies and video production houses all over the world that can produce nice looking videos…

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Success Story - Coastcom

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Video of The Month - September 2017

And the Winner is…
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PowerPoint Is Dead

Not so fast.  You’ve probably heard of it…but do you know the level of this tool’s capabilities…and how much impact it can have on your business?

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Behind The Scenes - Messaging 101

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Q2 Perspective - Why Video?

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Video of The Month - June 2017

And the winner is…
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Success Story - Insight Therapeutics

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Where's the Magic?

If I could sell magical marketing wands that you could wave and produce more business I definitely would NOT be writing this blog post right now.  I’d be sipping a cocktail on an MY new tropical island and basking in something more than Northwestern “liquid” sunshine.

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Stick 2 Your Guns

Video is Alive and Well (and thriving on the World Wide Web)

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Video of The Month - May

And the winner is…
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Video of The Month - April

And the winner is…
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Perspective - Why Video?

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Behind The Scenes

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Our messaging and visuals may appear effortless, but a lot goes on behind the scenes to make sure your video entertains and inspires.

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THE PULSE: InfoGraphics are HOT!

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Video of The Month - January

And the winner is…
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The Evolution of Exposure

Trends, trends, and more trends.  The Evolution of Exposure is about knowing what’s working NOW and getting the most bang for your buck in today’s marketing world.  Get the inside scope…

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Video of The Month - October

And the winner is…
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Video of The Month - August

And the winner is…
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Why Should You Use Videos For Internal Training?

If you’d like to learn a why you should be using videos for your internal training and on-boarding then keep reading.

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Video of The Month - July

And the winner is…
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Using Videos at Trade Shows & Events

There are many effective ways to use business videos at a tradeshow and event – walk with us and we’ll explain.

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Video of The Month - June

And the winner is…

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Video Uses for Websites

Although I have years of experience consulting around business videos, I never assume I know it all.  So, I typically do a fair amount of research before writing a blog post to keep my thumb on the pulse of what’s happening out there.  During my recent search for further knowledge around video uses for websites, I found an article that hit the nail on the head and figured I couldn’t have said it better myself.  So, here’s a link to an article I thought would help… along with a summary to help you dodge some of the advertisements:

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Video of The Month - May

And the winner is…

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Video of The Month - April

And the winner IS…

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Ways to Use Your Video - Email Marketing

Let’s dive a little deeper into the waters of email marketing and swim through some ideas that will help get more people to view your video.

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Videos – 21 Uses

We’ve put together a list of the most popular ways to help you reach your prospective clients and wet their appetite to learn more about your organization.  There are an abundance of other ways to leverage business videos.  However, we figured this might be a good place to start.

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Video is The New Standard

You might think “OK, I’ll just call my local agency and have them create a video for me and we’ll instantly see a new level of success”.  Yes, you’re right in seriously considering an investment in a video and it’s not that difficult to do the research.  However, let’s take a minute to assess your options and help you find the best solution for YOU.

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You Don’t Need a Marketing Degree

Marketing is all about what’s working NOW.  You can’t rest on your laurels and get complacent.  Marketing is continuously evolving with new methods of grabbing attention, building relevancy and engaging your audience every year…or should I say every “week”?

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The Origin of Gusto

Gusto’s inspiration comes from a talented group of messaging specialists, consultants, designers, animators, and project managers coming together from a bond of trust, respect, and love for using our skills to help others find success.

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